Following a continued growth in traffic to the McCallums website from both organic search and social media campaigns it became clear that a more engaging, content rich website would help inform people about the facilities and relaxed, out of town shopping experience.
Having a close working relationship with the McCallums team, knowledge of their business, products and the local market meant that we were able to craft a vibrant website with very limited guidance, presenting both the ethos of the business whilst also promoting the products and services on offer.
The farm shop environment is a key reason people choose to visit so a photo shoot helped to capture the atmosphere, people and environment. These images now feature across various marketing campaigns, including social media and the website.
Other marketing activities we've worked on include:
With future projects in the pipeline, we are delighted that our relationship continues to grow with McCallums Farm Shop.
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